John Kohl is TuneGO’s co-founder and chief executive officer, providing a strategic vision for the company. Its vision is to disrupt and improve the music industry in the creative community by building a platform that helps creators protect their intellectual property, collaborate securely, deliver music, and pursue new opportunities. Focuses on.
Russ Alan Prince: What is TuneGO? Please tell us about the latest product, Tune GONFT.
John Cole: TuneGO is a Web3 technology company for the music industry. Our patented technology, TuneGO Vault, protects content and creative rights, delivers music and video to digital platforms, and creates the world’s most advanced end-to-end solution for creating NFTs.
The foundation of the music industry, especially music royalties, is very outdated compared to other industries. This part of the industry has not yet fully adopted technology. Information is ubiquitous and not properly collected or organized because it is so fragmented.
Billions of dollars are collected each year, but not distributed to the creative community. Until TuneGO and Vault, there was no unified system from art creation to commercialization.
TuneGONFT is a new marketplace that protects creative rights on the TuneGO Vault and Flow (by Dapper Labs) blockchain. This advanced technology authenticates the “DNA” of a song, video, or digital artwork before creating an NFT, maximizing its value in the eyes of collectors. In addition to protecting all rights, this first-time solution allows artists to create NFTs, deliver music to streaming platforms, monetize music on social media, and license TV, movie, and video game content. Can be obtained. Everything is on one integrated platform.
TuneGONFT gives NFT buyers and collectors secure and private access to the patented TuneGO Vault after purchasing an NFT. Here you can view the rights of the original creative and access, view and download all the digital files contained in it. NFT.
prince: NFTs have swept the industry in a short period of time, but what about the future?
call: In 2021, NFT sales reached $ 25 billion from just $ 95 million in 2020. This is an increase of over 26,000%, showing growth and evolution, especially in the gaming and music industry.
But specifically, within the creative community, NFTs are great for generating revenue and loyalty. Equally important are the new audiences, as well as the deep and meaningful connections and bonds that NFTs establish between creatives and existing fans. The power of the connection comes from the ownership of the fans of the NFT collector. TuneGO uses NFTs with fans for exclusive real-world experiences that fans love, such as new music, digital artwork, and virtual meet-and-greet and behind-the-scenes viewing of studio sessions. It provides artists with a platform for direct interaction. Concert tickets and many more.
There is still a little learning curve between NFTs and the consumer education process, but NFTs build a strong relationship between creators and their fans. We currently live in a world of technology built for consumers, but Web3 and NFTs are creating a world built for creators, collectors and enthusiasts. See a more experiential NFT where artists can watch recording sessions, virtual meetings, Q & A sessions, concert tickets and more. Also, the financial aspects of NFTs cannot be forgotten, and a lot of money is made in the secondary. Market by fans and collectors.
We can also see that NFTs have opened up a whole new world of investable assets. Industries such as music and games are exposed to a whole new subset of fans.
prince: There is a lot of talk about the creator economy, but there are new trends that are different from collectors, can you expand?
call: Creators and collectors are in a symbiotic relationship with each other. I like to think of them as sharks (creators) and their pilot fish (collectors). Collectors maintain the health and prosperity of creators. Moving to the Web3 economy allows creators to interact directly with the fan community to earn sustainable and sustainable income.
Web3 gives creators more control over their content and interaction with their fans. It eliminates intermediaries, allows creators to take ownership of IP and royalties, and own and develop relationships with fans, creating this mutually beneficial economy.
Consumers who purchase NFTs from our platform are reassured that all metadata and creative rights have been verified and validated.
Russ Alan Prince Executive Director of Private Wealth One of the major authorities in the magazine and private asset industry. He consults with the Family Office, wealthy and fast-growing entrepreneurs, and selected professionals. Connect with him on LinkedIn.com.
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