Irene Zhao sent a message to his followers this week.
“Respect your dislikes” Recent blockchain sensation Tweet.. “They are your most loyal audience.”
“Your most faithful audience”
Of the many reactions to Zhao’s tweets, there wasn’t much hatred. The exact opposite.
A commenter who said, “My goodness that you are a goddess” Said..
Another “incredibly beautiful” Tweet..
“Will you marry me … I will take care of you Everything will never be disappointed ….” Another person saidHe also provided photos.
So who is Irene Zhao and how did she inspire this love and dedication of most male fans known as “Simps”?
Born in China and immigrated to Singapore as a teenager, Zhao, an Instagram model and decentralized finance expert, earned over $ 5 million last month by selling photos as NFTs or non-fungible tokens.
She started posting on Instagram when she was a student at the National University of Singapore, and her followers have grown to 420,000.
Zhao has been working in the financial industry since graduation, South China Morning Post reported initially as a commodity broker and more recently as chief marketing officer of the decentralized financial company Konomi Network.
She released her first NFT collection called Irene DAO in January. It features her own photo, along with phrases and quotes that are popular in the crypto community.
Make the user the owner
“Cryptocurrency people have been trying to become mainstream for years,” Zhao said. Tweet..
Meanwhile, she said, “People on web2 have been thinking of cryptography as a scam for years. We’ve been saying for some time that neither Defi nor Gamefi can fill that gap. (Socialfi) is required. “
SocialFi, or “social finance,” refers to the combination of social networking and finance on the blockchain.
NFT is Zhang, a medium that enables the new web3 creator economy Explained on TwitterNote, “It removes the rent seeking an intermediary and makes the user the direct owner.”
“It can also create a market-sensitive pricing mechanism,” she said.
Members of Irene DAO, an abbreviation for Decentralized Autonomous Organization, include Logan Paul, a YouTube sensation. Logan Paul bought Zhao’s NFT and dropped about $ 268,000.
DAOs are only accessible to NFT holders who have voting rights regarding the use of funds.
By the way, according to the NFT Club, Paul registered 113,100 NFT-related searches on Google last year and came behind Mike Winklemann, who is professionally known as “Beeple” who made 468,000 NFT-related searches. rice field.
Paul’s own NFT portfolio is worth just under $ 5 million and puts him on the top five list, including Mark Cuban and Snoop Dogg.
“One of the reasons NFTs are so popular is the influence of celebrities, and there are many celebrities in both trading and creating NFTs,” the NFT Club said on its website. “Today, it’s not uncommon for some of the world’s most famous faces to have thousands of dollars worth of NFTs in their portfolios.”
“As mainstream as it gets”
Zhao said, “A former colleague, my uncle, an aunt, an elementary school companion, and their uncle and aunt come to ask me what an NFT is.”
“If your uncle’s elementary school companion asks your uncle to ask you what an NFT is, it’s as mainstream as it gets,” she said. On twitter..
There is certainly a lot of money in NFT spaces. Citing data from market tracker DappRadar, Reuters reported total sales of $ 24.9 billion in 2021 and only $ 94.9 million in the previous year.
Collectable NFTs were the most popular category, followed by art.
According to CoinJournal, TikTok is the most popular social network for crypto advice, watching 771 crypto videos per minute, followed by Twitter getting 10 new followers in crypto exchange every 60 seconds. increase
On average 42 Google searches for cryptocurrencies every minute.
In addition, according to the CoinJournal, gaming NFTs trade more than $ 8,500 per minute, and a large amount of $ 53,510 is traded on NFTs per minute.
“People not only want to know more about NFTs, they really want to do it,” Zhao said. Tweet.. “Influencer friends and celebrities rarely ask me how to actually create an NFT for my content, and I’ve already seen many DAOs appear after Irene DAO.”
But still, we can’t please everyone. At least one made an exception to Zhao’s comment on the loyalty of the haters.
“By mistake, I hate it now and unfollow it lol” One commenter said..