The latest collection of LAKE Pajamas has helped the Caretta research project on Waso Island.
Photo courtesy of Lake pajamas
Lake pajamas Today, we offer its very soft and cult-popular pajamas for good reason. Based in Savannah, the company has launched the Ocean Kingdom collection featuring illustrations of whimsical marine animals in styles for babies, children and women by artist Inslee Farriss, donating 100% of its revenue to the Caretta Research Project. The project is a research, conservation and education program that has studied endangered loggerhead turtles for nearly 50 years in the Wasaw National Wildlife Refuge (a coastal barrier island between Thaibee and Ossabaw). I have protected it. While much of Georgia’s Barrier Island involves the development of homes and resorts, Wasaw is one of the few islands left almost untouched in the Golden Isles, with undulating dunes, woodlands, and more. A vast salt marsh spreads over 10,000 acres. Loggerhead nesting site during the summer.
“We are always looking for ways LAKE can give back and support our community,” says co-founder Cassandra Cannon. “I’ve always been interested in environmental issues. I’m excited to partner with Caretta this summer.”
Growing up on the Georgia coast, Canon used to keep crabs when he was young. “I have always been fascinated by sea creatures [and] My eldest son is now crazy about them too. “
Founded in 2014 by Canon and Georgian Anne Reed Latimore, LAKE launched online before opening independent stores in Atlanta and Charleston. The brand’s comfortable loungewear is loved by both locals and celebrities (Jennifer Garner was discovered earlier this year on her Instagram striped LAKE).
Fundraising is ongoing and LAKE plans to make a final donation to the Caretta Research Project by the end of the year. This is the first time the company has set out to raise money, but it’s not the last. “We have long loved the idea of designing special prints for pajamas and donating sales to related organizations,” says Canon. “We already have such positive feedback on this project and we would like to continue it every year to benefit different organizations.”