Reduce, reuse, recycle.
Kansas City does not have a strong recycling program, but with the help of Tito’s handmade vodka and Ripple Glass, the problem will soon be resolved.
Ripple Glass launched a recyclable glass pickup in 2018. By the following year, the company had paired with Tito’s to launch a recycling game in a new space. The first promotional deal offered a month of free service to customers who signed up during Tito’s sponsorship.
Together, the two companies have adopted business owners, bars, restaurants and other commercial spaces in their recycling agreements. To date, 165 metrolocations have enrolled in the recycling program and over £ 600,000 of glass has been recycled.
“Environmentally, for every 6 tons of recycled glass, the remanufacturing process reduces 1 ton of carbon dioxide,” says a Ripple City representative. “In addition, glass is infinitely recyclable, so you can make one new bottle for each bottle that is recycled.”
Ripples are scattered throughout the metro, and their presence is indicated by an impressive purple trash can. Without the ease of use of Tito’s partnership and its iconic corporate personality, the recycling project could have failed.
But vodka makers are proud to give back to the community with shot-filled nights and sustainable benefits.
People like Tito’s Field Sales Director, Michael Calabrese, help maintain the foundation of the company and connect with its customers.
“We are grateful to be working with Ripple Glass to give businesses another opportunity to bring glass to life and make recycling more accessible,” says Calabrese. “We encourage businesses to sign up, get a purple trash can, and promote the impact Ripple Glass has already had on the Kansas City community.”
Tito’s xRipple Glass collaboration acts as a branch of Tito’s “Love, Tito’s” program. This initiative is dedicated to the original founder and origin of the company’s name, Bert “Tito” Beveridge.
When Beveridge launched the first legal distillery in Texas in 1995, the inside story hits the overall game of philanthropy and legal rewriting. The main point is that he liked to give back to the community in Austin, Texas. I will do the same to this day as a sincere act.
You can find a purple trash can near you and do some good things for the planet through Ripple’s website. Not all empty liquor bottles need to be used as shelf decorations, so go ahead and recycle the glass.