Non-fungible tokens (NFTs) are generally considered to be nothing more than digital art. However, the usefulness of NFTs can go far beyond that single use case. They can completely redefine customer experience, community involvement, and loyalty. SENTR3 is a blockchain-agnostic platform that makes it easy for authors and organizations to bring together the NFTGate community and experience, whether online or in the real world. Use cases are still in their infancy and more will be coming.
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Non-fungible tokens (NFTs) are generally considered to be nothing more than digital art. However, the usefulness of NFTs can go far beyond that single use case. They can completely redefine customer experience, community involvement, and loyalty.
As a result, a new era of social interaction and commercial use cases may emerge in the coming years. Blockchain technology provides an efficient way to create networks, memberships, private clubs, fan bases, customer bases and more.
We are still early
Private groups, fan clubs and communities have been around for much longer than crypto and Web3, but there is still room for improvement. Also, traditional membership services and security can benefit from what NFTs bring, even though they are successful on the Internet we know and use today.
But just as wheels have facilitated a new wave of transport potential, NFTs also offer new and more efficient ways to do things. So how are NFTs making the community more efficient? Also, what are some clear examples?
It’s important to understand that NFT collections usually have their own smart contracts.
These smart contracts are public and immutable. These are decentralized mechanisms used to accommodate communities, create experiences, and / or provide access to content.
NFT holders can use the token as an access key to what the NFT project or community has agreed to provide. NFTs allow collection owners to create their own experiences, both online and offline. This is where Brock’s new kid, SENTR3, can help.
SENTR3 is a blockchain-agnostic platform that makes it easy for authors and organizations to bring together the NFTGate community and experience, whether online or in the real world.
If the NFT is proof that it belongs to the community, you have full control over the NFT.
Unlike traditional membership, NFTs are the sole property of the owner.
You are free to resell at a price determined by the owner without the approval of a third party. The creators of these NFT collections can also incorporate custom loyalty structures into their collections to enhance new ways to monetize their communities and projects.
The community is the king
Once the community is tokenized through the NFT collection, token holders have direct control over project governance. This will increase community involvement and loyalty to the project. They have skin in the game!
Ryan Hoover, founder of Product Hunt, said in a recent tweet:
“It’s not just about gating. It’s all about ownership and governance.”
Even if the first team behind the collection stops working on the collection, the NFT owner can easily take over the project. This could lead to a reinvented utility that demonstrates the beauty of distributed smart contracts. It’s on the blockchain, immutable, and completely in the hands of community members.
Community experiences and NFT use cases are still in their infancy and more will be done. However, some are already here, including access to gated content (educational, pre-released), NFT-based membership, NFT tickets, and more.
Ticketing as an example
An increasingly popular use case for NFTs is event tickets. The obvious question is why not use traditional ticketing. Well, this is where NFTs show their power and flexibility.
Through social infrastructure like SENTR3, you can issue tickets for events as NFTs and create a token gate community ecosystem for participants / owners. This provides added value before, during, and after the event.
In addition to gating physical events such as concerts, sporting events, and private clubs, users can connect to the “owner-only zone” to allow them to:
- Access to exclusive content,
- Purchase products exclusively for NFT holders
- Search for information content about an event
- Participate in the raffle
- Chat one-on-one with other owners, celebrities, or industry experts through the owner’s discussion channel.
- Join the gated live stream of the event.
We do all this without leaving the NFT brand ecosystem.
The future is certainly bright
NFT has made a big leap in the world of cryptocurrencies. This is just the tip of the iceberg of this new technology. It can also be used to create a variety of communities, from private clubs to sporting events.
The advantage of NFTs in this regard is their open and immutable nature. Owners of NFTs used in this way gain more value from participating communities and have full control over their membership.
Tickets for public events are a great example of how this really works. Tickets for the venue are NFTs, and owners are free to do so. Also, depending on the NFT hierarchy you purchased, you may have access to exclusive content that you can access online or in the real world before, during, or after the event.
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