Universal Music Group doubles NFT for musicians
This partnership will give all artists in Universal Music Group access to the LimeWire Goods Marketplace.
By Shashank Bhardwaj
Image: Shutterstock
Universal Music Group, the world’s largest music label, has partnered with the music digital collection market and the NFT licensing platform LimeWire to help artists promote their music using NFT. Based in the Netherlands, the label giant is home to over 100 music labels, brands and renowned musicians.
According to Universal Music Group, this collaboration will allow artists who have signed Universal Music Group and its numerous imprint labels to launch tokenized virtual collections through the upcoming LimeWire Marketplace. .. Artists from the Music Label Group can also market audio and audiovisual content, artwork, bonus tracks, behind-the-scenes footage, and other content as NFT.
Universal Music said in a statement announcing its partnership with LimeWire: collector. Musicians can release bonus tracks, exclusive material, and sell uncut and behind-the-scenes content. “